Motion graphics for a campaign to promote a new free entry guestlist for Rekom's Watford superclub Pryzm. The campaign combines a generous offer of free entry to their main events, with a time constraint of having to sign up a few days in advance: a powerful combination that has led to increased attendance and effective data collection. The video has been designed in a way to work seamlessly across a range of social media channel applications (Reels, Stories, Feed posts, ads, etc)
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